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// RESEARCH PAPERS & PREPRINTS

Publications

Founder-authored research preprints and publications documenting the technical concepts, architecture, and research foundations behind DepthX technologies.

From Static Planning to Real-Time Recalibration: A Hybrid Dynamic Marketing Mix Framework for Marketing Intelligence Systems

SSRN (PREPRINT) · 2026

Hybrid Marketing Science: Foundational Framework and Experimental Design (Preprint Version)

SSRN (PREPRINT) · 2026

The Hidden Cost of Optimization: Cross-theoretical Effects in Marketing Systems

SSRN (PREPRINT) · 2026